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One of the biggest travel trends for 2020 and beyond is groups of friends and families travelling together to celebrate special events in far off lands.
Milestone birthdays, anniversaries, retirements, reunions, stags, vow renewals, and of course, destination weddings are all popular reasons for that celebratory group trip.
Travelling together in a celebratory group is all about creating shared experiences, by participating in group activities and forging closer bonds.
Participants can celebrate every day while on tour, experiencing a wide variety of local activities. Shopping sprees, cooking classes, walking tours, zip lining, cycling, hiking, golfing, progressive dinner outings, farm to plate experiences, village visits and even volunteering for the day are all popular activities. Happy hours and meals are an important part of every celebratory tour and the more unique the setting the better. It might be a mountaintop or oceanfront restaurant, the oldest pub in town, al fresco dining on an outdoor terrace, or one of the hottest nightclubs in town.
Celebratory Groups tend to be one country visits and typically take 7-10 days maximum. One of the most popular group travel destinations is Dubai, where urban jungle meets desert mystique. Greece and Ireland are always near the top of the list, while in Asia, Bali and Thailand are especially popular.
The time is now to start capitalizing on the celebratory travel trend. It makes for an easy sell with the group (typically 8–15 pax) ‘ready-made’ and motivated. An itinerary with fun and unique activities, balanced with some free time is key to success. Goway’s Group destination specialists will be there every step of the way to ensure the celebration will be talked about for years to come.
Contact Goway’s Groups team to start planning your client’s family group getaway, or call 1-800-838-0618.
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